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Teatum Jones
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Teatum Jones

Like method actors, designer partners Catherine Teatum and Rob Jones inhabit the themes of their collections as they create them. Teatum admits to being in love with words, so she pens what is essentially a synopsis, or treatment, of the design story they intend to tell in a particular season. For one collection, they studied the fragile psychological composure of women in the 1950s. Simultaneously, Jones curates a score, selecting the specific songs that serve as the “sound” of the concept. These exercises help them to explore the emotions of the characters they are building. Intrigued by the mysteries of the female psyche, they reference the secret aspects of women’s personalities by including hidden details in their designs, details to be discovered by the wearer. In addition to being imaginative storytellers, Teatum and Jones are fabric specialists who have been praised for their sexy, subversive works and modernist elegance. “A Teatum Jones dress will make you feel like the most stylish woman in the room, “ promise the designers. “Our women look effortlessly cool.”

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